Stephen Taylor started Sweet Concepts in 1993. Unfortunately, the start was tough because he had to go from one restaurant to another to sell sweets. His financial status was Zero but his dream to start a business that made a difference became successful. He made a lot of effort in selling his first batch of wrapped ‘Thank-you’ mints.

In the past, a bowl filled with unwrapped mints was kept on the restaurant’s payment counter. Customers paid their bills and grabbed some complimentary mints from the bowl. Stephen Taylor found this unhygienic because the mint was unwrapped and people were putting their filthy hands inside the bowl. He had the vision to offer sweets wrapped beautifully. Thus Sweet Concepts was born, which later got renamed Propaganda.

According to Stephen, Propaganda promotional products can make a significant difference to businesses in various ways.

They can:

1. Increase brand recognition and awareness

Promotional products like key chains and Mint-It Cube with a company logo or message can help increase brand recognition and awareness among potential customers.

2. Build customer loyalty

Giving promotional products like promotional bags or stationery to customers can help build customer loyalty and encourage repeat business.

3. Generate leads and sales

Promotional products like fit bands, car chargers, or plush toys can be used as giveaways to generate leads and sales at events, trade shows, or other marketing campaigns.

4. Enhance employee morale

Providing promotional products like power banks, smart watches, or fidget spinners to employees can boost morale and create a sense of unity and pride in the company.

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5. Provide cost-effective marketing

Promotional products can be an affordable and effective way to market a business compared to other forms of advertising.

Overall, promotional products can be a valuable tool for businesses to increase their visibility, build brand awareness, and generate leads and sales.

Propaganda promotional gifts are perfect for any occasion. Their chocolates are a great treat for your employees, customers, or clients to unwrap and their mints are the perfect way to freshen your breath after lunch or dinner. Fidget spinners offer relief from boredom and nervous energy. ID card holders can hold all of your important documents so that your printable logo is always front and center!

Propaganda can offer a chance to create a customized design for your business. For example, let’s say your company wants to promote its new line of outdoor gear to a young, active demographic. You can offer a promotional Bluetooth speaker as a gift with purchase or as part of a social media giveaway. Our team will customize the speaker with the company’s logo and colors. The product will also feature high-quality audio, waterproof construction, and a durable design perfect for outdoor use. The speaker becomes not just a tool for enjoying music, but also a symbol of your company’s values and commitment to quality and innovation.

If you are unable to find or confused by the range of products offered, the Propaganda team can work with you and design a tailored product solution. Just contact them and make a difference!